Quick Start Guide Natural Gas Utilities

SECTION 03: KEY SAFETY MESSAGES

Who: Key Audiences & Languages Your customers are the target audience for this topic. Also consider targeting healthcare professionals, EMTs, and trade professionals who have access to natural gas appliances, such as installers, plumbers, and heating/ cooling contractors. Consumers

• New and existing customers • Males and females 18 and older • Infants, small children, and pregnant women • School-age children • Senior citizens

Healthcare Professionals and EMTs

Trade Professionals • Utility company service technicians • Plumbers • Heating/cooling contractors • Appliance installers

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Developing a Public Safety Communications Program