Quick Start Guide Electric Utilities

SECTION 03: KEY SAFETY MESSAGES

Who: Key Audiences The general public and children are the prime target audiences for this topic. General Public

• Adults • Minors

Students • Elementary school • Middle school • High school

What: Core Messages The core message is the most important point or essential idea to be understood and remembered by the target audience. For this topic, the core message is: Substations are fenced areas containing large electrical equipment. The electricity used in substations is extremely dangerous and can kill a person. Substations are marked with either “Danger” or “Warning: High Voltage” signs. Never enter a substation or even go near the fence surrounding one. Stealing copper wire from a substation is not only illegal, it can be deadly.

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Developing a Public Safety Communications Program